Dan Adams

    President

    Dan Adams is the Founder and President of The AIM Institute, and author of Business Builders, New Product Blueprinting, Awkward Realities...

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    Scott Burleson

    Chief Product Officer

    Scott is the author of The Statue in the Stone: Decoding Customer Motivation with the 48 Laws of Jobs-to-be-Done Philosophy. Click here to...

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    Ann Eiden

    Vice President, Operations

    Ann Eiden is Vice President of Operations with The AIM Institute. As such, Ann is the central point for coordinating whatever needs to be...

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    Marc Benevento

    Director of Client Coaching

    Marc Benevento is a certified coach for New Product Blueprinting. He joined AIM in 2018 after 22 years in the automotive and chemical...

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    Deborah Hensley

    AIM Trainer & Coach

    Deborah Hensley, Vice President of Client Coaching, has been a certified New Product Blueprinting Trainer and Coach for The AIM Institute...

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    Kelly Lawrence

    AIM Trainer & Coach

    Kelly Lawrence joined AIM in 2020 after more than 20 years of end-to-end marketing expertise. The Founder & CEO of Lawrence Innovation,...

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    Nick Sakakibara

    AIM Trainer and Coach

    Nick Sakakibara is a certified coach for New Product Blueprinting and LaunchStar. Before joining AIM, he provided training for employees at...

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    Simon Waddington

    AIM Trainer and Coach

    Simon Waddington is a European-based coach for New Product Blueprinting. He joined AIM in 2014 after a career spanning over 20 years in the...

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    Mark Famy

    AIM Trainer and Coach

    Mark emboldens leaders, managers and change-makers within organizations so that they can achieve the seemingly impossible. He joined...

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    Ivan Stevanovic

    AIM Coach

    Ivan is a dynamic leader who challenges and inspires sales professionals to reach their full potential, delivering unforgettable...

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    Dan Edgar

    AIM Coach

    Dan serves as a consultant coach with The AIM Institute. Together with Dan Adams, Dan published the story of DuPont’s successful...

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    Dave Loomis

    AIM Coach

    Dave Loomis is a certified coach for New Product Blueprinting, and was instrumental in AIM’s growth as its Senior VP from 2012-2014. In...

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    Marilyn Thomas

    Director of Operations

    As Director of Marketing Communications, Marilyn Thomas is responsible for developing and implementing the marketing communications plan...

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    Emily Noatch

    Manager, Accounts Receivables

    Emily Noatch has been with The AIM Institute since 2007 and is responsible for accounts receivables as well as integration of internal AIM...

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    Kati Sweigard

    Virtual Events Producer

    Kati Sweigard joined The AIM Institute in 2020 as Virtual Events Producer, managing virtual New Product Blueprinting and Project De-risking...

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