You’ve covered a lot in 50 video chapters: Where do you start? This video covers 3 suggested steps on a roadmap to greater growth (and also covered in “Organic Growth Roadmap”). b2bgrowth.video/50 Video length [2:28] ... Read More
B2B Organic Growth Series: Chapter #50
You’ve covered a lot in 50 video chapters: Where do you start? This video covers 3 suggested steps on a roadmap to greater growth (and also covered in “Organic Growth Roadmap”). b2bgrowth.video/50 Video length [2:28] ... Read More
B2B Organic Growth Series: Chapter #49
The Vitality Index (% of sales from new products) is a helpful, but lagging indicator. Here are two new leading metrics: Growth Driver Index (GDI) and Commercial Confidence Index (CCI). b2bgrowth.video/49 Video length [2:57] ... Read More
B2B Organic Growth Series: Chapter #48
There will continue to be cool new innovation methods, e.g. Lean Startup. Before you deploy them “as-is,” though, evaluate them using a B2B-vs.-B2C filter to avoid costly mistakes. b2bgrowth.video/48 Video length [2:16] ... Read More
B2B Organic Growth Series: Chapter #47
If your sales force was also a “learning force,” you would have an “early-warning system” to focus your R&D on market needs before competitors. We call this “market scouting.” b2bgrowth.video/47 Video length [2:13] ... Read More
B2B Organic Growth Series: Chapter #46
It’s more important than ever to study your business’s future: Change can be swift and punishing. Download 16 future trends sheets to help your team see “what could be.” b2bgrowth.video/46 Video length [2:17] ... Read More
B2B Organic Growth Series: Chapter #45
You’ll have better project reviews when management sees you’ve 1) generated assumptions, 2) rated them for impact & certainty, and 3) diligently investigated the critical ones. b2bgrowth.video/45 Video length [2:43] ... Read More
B2B Organic Growth Series: Chapter #44
In a post-mortem, the landmine that blew up your project is obvious. Here’s how to detect and defuse potential landmines in “pre-mortems”… when you can do something about them. b2bgrowth.video/44 Video length [2:19] ... Read More
B2B Organic Growth Series: Chapter #43
Many companies err by assigning risk levels, probabilities, and rates of return in the early phase of transformational projects. Focus on uncertainty—not risk—for better results. b2bgrowth.video/43 Video length [2:47] ... Read More
B2B Organic Growth Series: Chapter #42
It may seem safe to only work on “me-too” and incremental new products. But it’s not. Adams’ Risk Paradox is, “A business built on low risk is at great risk.” b2bgrowth.video/42 Video length [2:20] ... Read More
B2B Organic Growth Series: Chapter #41
Technology development is science-facing; product development is market-facing. The former turns money into knowledge; the latter turns knowledge back into money. b2bgrowth.video/41 Video length [2:34] ... Read More