New Product Blueprinting is a complete organic growth system, optimized for B2B. Fine-tuned across thousands of projects, it includes software, workshops, e-learning, coaching, and tools for both practitioners and executives.
Your project teams employ 10 Blueprinting components to boost success on their first, coached project. This lets them master B2B customer insight skills for all future projects:
Blueprinter software gives you an interview interface that impresses customers. You’ll send them professional post-interview summaries, data-mine interviews across your entire company, generate comprehensive stage-and-gate reports and more… all with easy cloud-based team collaboration.
Practitioners view 31 e-learning modules covering the full range of B2B front-end innovation… to reinforce workshop learning and build strong, career-enhancing B2B insight and innovation skills.
These aids, fine-tuned over thousands of projects, speed up learning, improve effectiveness, and save significant time for practitioners. See Overview of BlueTools.
Practitioners will find the answer to every imaginable question within this searchable database. And if there is any difficulty, a “Contact for Support” link is just a click away.
Executives use this to monitor their entire portfolio of Blueprinting projects in the front-end of innovation. Your business leaders have powerful filter, sort, and search capabilities, and can switch between portfolio and pipeline views. View a demo of the Blueprinting Executive Dashboard.
Skill acquisition takes time, but it’s important to get results from the start. New practitioners are virtually assured of early success with our In-team Web-conference Coaching Plan… in which an AIM coach guides them during their team meetings after the initial workshop.
Your project teams begin their coached learning with these 2 half-day virtual sessions. Includes software orientation and interview role-playing in coached breakout rooms. Schedule a private workshop or join us at a monthly public virtual workshop (also used to “check out” Blueprinting).
Blueprinting practitioners continue to sharpen their skills with our complimentary two-per-month Monday Master Class education series. At each session, AIM’s top trainers cover an advanced topic… and then open the forum for any Blueprinting subject.
There are 2 levels to our no-cost certification program: Certified Practitioners & Certified Blue Belts (a pre-requisite for in-house Certified Coaches). Employees achieve certification by completing e-learning, interviews & exams. Leaders view their progress in the Executive Dashboard.
New Product Blueprinting is comprehensive, but not confusing. You’ll find all the above resources here. After the first year, users retain free lifetime access to everything except Blueprinter software & e-learning (which require subscriptions). For a tour, visit Blueprinting Center Overview.
TrialSee if Blueprinting is right for your business in two 4-hour virtual sessions. If it is, you can...
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See if Blueprinting is right for your business in two 4-hour virtual sessions. If it is, you can... then enroll your colleagues in a "Team" or "Business" training plan. |
IndividualPerfect if your company can give you in-house Blueprinting coaching. This plan provides...
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Perfect if your company can give you in-house Blueprinting coaching. This plan provides... all the tools you need, but you still need coaching for your first project. |
TeamFor 1-2 project teams from a small company… or for a large company wishing to pilot Blueprinting with 1-2 real projects. Calculate CostGet Started |
BusinessMost popular plan: For the business ready to apply Blueprinting to 3 or more real projects and change its innovation culture. Calculate CostGet Started |
Hi-GrowthLike the Business plan… except AIM works closely with your executive team. Best when mediocre growth is not an option. Calculate CostGet Started |
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Business Plan Cost Calculator
Please check the number of project teams you have entered: We recommend forming teams with 4-6 employees each to effectively learn and apply New Product Blueprinting on real projects.
Total program cost$0
Cost/
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Virtual workshop type |
Public (Virtual only) |
Public (Virtual only) |
Public (Virtual only) |
Private (Virtual or in-person) |
Private (Virtual or in-person) |
First year costsAfter the first year, the only ongoing cost is Blueprinter® software at $30/person/mo.* |
$395/person | $1390/person | $1,390/person +$4,200/team |
$18,000 +$995/person +$4,200/team |
$45,000 +$995/person +$4,200/team |
Blueprinting CenterBlueTools®, BlueHelp® and other resources |
30 Days | Lifetime | Lifetime | Lifetime | Lifetime |
Blueprinter® software |
30 Days | 12 months | 12 months | 12 months | 12 months |
eLearning Course31 in-depth, self-paced e-modules |
30 Days | 12 months | 12 months | 12 months | 12 months |
Virtual workshop (2 half-days)Covers Blueprinting Steps 1-3 with heavy focus on Discovery interviews |
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Monday Master ClassesTwo-per-month open web-conferences with Dan Adams & Scott Burleson" |
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Eligible for Practitioner certification |
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Eligible for Blue Belt certification |
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Executive DashboardPortfolio views of multiple projects |
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In-team AIM web-conference coachingUp to 12 hours over 12 months (per team) |
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Project scoping web-conferenceAIM guidance prior to workshop |
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Single-sign-onBlueprinting Center access allowed using your employees' existing passwords |
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Stage-gate integrationAllows Blueprinter data to flow into your stage-gate system. Extra fees may apply. |
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Executive report-out #1Teams report their selected market segments and their targeted interviewees |
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Executive report-out #2Teams report their progress on Discovery interviews and plans for Preference |
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Executive report-out #3Teams present their Market Cases for entry into the development stage (or BP steps 4-7) |
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Executive Growth WorkshopWorkshop with Dan Adams and your leaders to develop your organic growth strategy |
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B2B Organic Growth Diagnostic +Benchmark your business's growth capabilities; includes leadership consultations from Dan Adams |
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Executive Growth Series +30 executive videos; includes leadership consultations from Dan Adams |
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* In additon to their Blueprinter® software subscription, some clients opt to continue e-learning after the first year for an additional $15/person/month.