In the 1970’s, Detroit automakers didn’t realize they were in a battle for quality… but Toyota did. Do you know if your company is in a battle for innovation? One way to find out is to wait until a competitor upends your market with a blockbuster. Another is to start building innovation capabilities first.
More in white paper, Catch the Innovation Wave (page 3)
How valuable are B2B customer tours? Well – in the early 1980s, Eugene Goodson was the head of Johnson Controls’ automotive seating group, when a Japanese competitor requested a plant tour. The Japanese visitors spent less than one hour in the plant and took no notes. Harmless, right? Years later Goodson and his team were ... Read More
*Interview with Dan Adams; from May, 2010 Interviewer: How do you assess how well a B2B firm’s ability to innovate and grow? Adams: It’s a tricky question. If you interrogate your sales team a couple of times a year, then bombard the marketplace with new “solutions” to customer problems, you might assume the answer is ... Read More
We don’t often think of B2B supplier innovation and Domino’s Pizza. But consider this. When the pizza giant asked consumers to tell the truth, it ended up back at the proverbial drawing board. (Or should that be cutting board?) New product development guru Dan Adams says there’s a lesson in this story for all of ... Read More