Blog Category: News & Events

Jim Kalbach’s “JTBD Untangled” featured Scott Burleson as Speaker for the October 2021 Session

Jim Kalbach, the author of the popular “JTBD Toolkit,” hosts a monthly jobs-to-be-done forum titled  JTBD Untangled. During the October 2021 session, Kalbach hosted Scott Burleson, author of “The Statue in the Stone,” as the featured guest. Jobs-to-be-done enthusiasts will enjoy this conversation between two leading thinkers in the field. During the session, both authors ... Read More

Dan Adams and Jim de Vries host webinar “Meet Customer Expectations – the FIRST TIME” – Nov 2, 2021

W44-AIM-NP-Blueprinting-portrait-Placard-Nov.-2-2021-10-20

This webinar is the third in the new series of interactive webinars hosted by AIM president, Dan Adams and Jim de Vries, founder and managing partner of Enhance International Group. In this webinar, “Meet Customer Expectations – the FIRST TIME”, Dan and Jim make the case that “Do-overs” in new product development are pretty silly, ... Read More

Dan Adams and Jim de Vries host interactive webinar on deRisking execution priorities – Jun 16, 2021

Free Webinar Jun 16, 2021: deRisking Execution Priorities

This webinar is the first in a new series of webinars hosted by AIM president, Dan Adams and Jim de Vries, founder and managing partner of Enhance International Group. In this webinar, “deRisking Execution Priorities within 30-days“, Dan and Jim share powerful approaches to transform uncertainties into certainties, saving time and money. View this recorded ... Read More

Coatings Tech Magazine publishes “Virtual VOC: How to understand B2B customer needs without the plane ride” by Dan Adams

Virtual-Discovery-Interview_VOC_JAN_2021_750

CoatingsTech publishes “Virtual VOC: How to understand B2B customer needs without the plane ride” by Dan Adams. In this article, Dan provides tips and solutions for how to innovate… with virtual voice-of-customer meetings so effective they’ll become a fixture in front-end innovation long after the pandemic. About CoatingsTech As the flagship publication of the American ... Read More

Resisting the Steve Jobs “Innovation Temptation”

Resisting the Steve Jobs Innovation Temptation

Resisting the Steve Jobs “Innovation Temptation”:  Eight REALISTIC Steps to Creating Great New B2B Products Your Customers Will Love Sure, Steve Jobs has created products we all love. But his method of creating products without his customers’ input won’t work for most businesses, especially B2B suppliers. Dan Adams offers his advice on how you can ... Read More