Join Ian Machan and Parikshit Naik with the Advanced Services Group to learn about the concept of “Servitization.” on June 15 at 10:00 AM EST. Over years of research and supporting product-led businesses to compete differently, we have acknowledged and emphasized the importance of truly understanding your customers’ needs. While having a ‘customer-first’ approach is ... Read More
Dan Adams has the honor to present at ASG’s Servitization Live Webinar “Driving Servitization Success with B2B Voice-of-Customer Skills” on June 7 at 9:00 AM EST (14:00 BST | 15:00 CEST). Key take-aways will be: Key skills necessary for VoC How VoC exercises unlock deep understanding of customer needs How manufacturers can use VoC to ... Read More
The first in academia to use New Product Blueprinting, Mississippi State University Advanced Composites Institute (ACI), sponsored by the Federal Aviation Administration, applied Blueprinter® software and New Product Blueprinting methodology to aid in fully understanding the benefits, shortcomings, and necessity of research of resin infused aerospace parts. New Product Blueprinting enabled the university to: Identify, ... Read More
Dan Adams has the honor to present at ISEA Member Webinar “Which B2B Voice of Customer Skills Boost NPD Success” on February 16 at 12:00 PM EST (17:00 BST | 18:00 CEST). Key take-aways will be: See the research linking VOC skills to understanding customer needs & new-product success. Learn which VOC skills separate the ... Read More
Dan Adams has the honor to present at GLG Webcast covering “B2B VOC Skills to Boost New Product Development Success” on May 26, 2022 at 10:00 AM EDT (3:00 PM BST | 4:00 PM CEST). Dan will be presenting on the following key topics: How to virtually eliminate commercial risk in the front end of ... Read More
Dan Adams has the honor to team up with Colin Palombo, Managing Partner of Stage-Gate® International, Inc., and present at GLG Webcast covering “10 Steps to energize your Stage-Gate process” on May 24, 2022 at 2:00 PM EDT. Dan and Colin will be presenting on the following key topics: Separate your team’ opportunity quality from ... Read More
The Product Quest Podcast follows the trek of Jonathan Edwards, Yann Wermuth and AIM’s own Scott Burleson as they explore how to improve their ability to innovate and create new products. According to Burleson, “The podcast is a vehicle for us to connect with the best out there. The best practitioners, the best academics, the ... Read More
In this 3-part webinar series, Dan Adams from AIM will join Greg Coticchia (CEO, Sopheon) and Paul Heller (Chief Evangelist, Sopheon) to discuss how future gated development processes will incorporate customer insights for 21st-century product leaders During this discussion, presenters will cover: New 2022 research about the relationship between customer research and new product success ... Read More
Dan Adams has the honor to present at GLG Webcast covering “B2B VOC Skills to Boost New Product Development Success” on January 31, 2022 at 1:00 PM EST. Dan will be presenting on the following key topics: Understand which VOC skills separate the winners from losers and why they matter Explore 10 ways to virtually ... Read More
Jim Kalbach, the author of the popular “JTBD Toolkit,” hosts a monthly jobs-to-be-done forum titled JTBD Untangled. During the October 2021 session, Kalbach hosted Scott Burleson, author of “The Statue in the Stone,” as the featured guest. Jobs-to-be-done enthusiasts will enjoy this conversation between two leading thinkers in the field. During the session, both authors ... Read More
This webinar is the third in the new series of interactive webinars hosted by AIM president, Dan Adams and Jim de Vries, founder and managing partner of Enhance International Group. In this webinar, “Meet Customer Expectations – the FIRST TIME”, Dan and Jim make the case that “Do-overs” in new product development are pretty silly, ... Read More
This webinar was the second in the new series of webinars hosted by AIM president, Dan Adams and Jim de Vries, founder and managing partner of Enhance International Group. In this webinar, “Minesweeper Project De-risking Large Projects DEMO“, Dan and Jim reviewed the need to take on risk, how to uncover your risks (landmines) and ... Read More
Scott Burleson participated in an interview conducted by the combined Geneva and Zurich MeetUp societies on September 8, 2021, to discuss his book, The Statue in the Stone: Decoding Customer Motivation with the 48 Laws of Jobs-to-be-Done Philosophy. The interview was conducted by Jonathan Edwards of So Money and Yann Wermuth with Venbridge AG. Click ... Read More
This webinar is the first in a new series of webinars hosted by AIM president, Dan Adams and Jim de Vries, founder and managing partner of Enhance International Group. In this webinar, “deRisking Execution Priorities within 30-days“, Dan and Jim share powerful approaches to transform uncertainties into certainties, saving time and money. View this recorded ... Read More