There’s no need to fear the “suicide quadrant” - AIM Institute There’s no need to fear the “suicide quadrant”.
The AIM Institute > Awkward Realities > There’s no need to fear the “suicide quadrant”.

Awkward Reality #159

There’s no need to fear the “suicide quadrant”.

Dan Adams |
159 Suicide Quadrant

This is what product developers call the Ansoff Matrix quadrant where you pursue an unfamiliar market with unfamiliar technology. A great place to kill your career. But you can enter it with confidence when you apply new methods for de-risking transformational projects… moving from uncertainty to certainty to defuse potential “landmines.”

More in article, De-Risking Innovation: How to Thrive in the Suicide Quadrant

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