When recruiting John Sculley from Pepsi, Steve Jobs asked, “Do you want to sell sugar water for the rest of your life, or do you want to come with me and change the world?” Most employees paid no attention to your last quarter’s earnings-per-share. But they’ll tell the next generation how their new product turned an industry upside-down.
More in 2-minute video at 5. Shareholder wealth is a poor goal
If you expect your business to be around in 10 years, why are you focusing so much of your energy on this quarter? Especially since less than 10% of your company’s stock value comes from current earnings… while the rest comes from the market’s expectations of your future earnings. Sure, this is what most leaders focus on… but not leaders like Jeff Bezos or Steve Jobs.
More in article, The Inputs to Innovation for B2B
When recruiting John Sculley from Pepsi, Steve Jobs asked, “Do you want to sell sugar water the rest of your life, or do you want to come with me and change the world?” Most employees paid no attention to your last quarter’s earnings-per-share. But they’ll tell their grandkids how their new product turned an industry upside-down.
More in article, Why Maximizing Shareholder Value is a Flawed Goal (Originally published in B2B Organic Growth).